The use of cookies in travel, tourism and hospitality

The grace period for compliance with the EU cookie law (ePrivacy Directive) ended on the 26th of May 2012 and if you own or operate a website that employs the use of cookies, then the directive applies to you. What can you do to ensure your website complies? How should you use cookies in travel, tourism and hospitality industries?

Cookies in travel, tourism and hospitality

This applies to all websites, not just those in travel, tourism and hospitality. However if you’re interested in how some of the main players in these sectors are approaching compliancy, what the ICO would deem best practice and how your site can potentially comply, you can find out more in my post on the Smart Tourism blog.

This is the first post in a new monthly blog I’ll be writing for Smart Tourism on the role of digital within travel, tourism and hospitality.

Read the full article on the Smart Tourism website

About Smart Tourism

Smart Tourism offers marketing consultancyproject management and market research services exclusively for travel, tourism and hospitality clients. Led by Lesley Judge (Msc, MCIM) Smart Tourism provide a flexible, comprehensive and completely bespoke service.